Your partner for putting AI to work.
Between us we have 25+ years leading marketing and growth teams, at companies including Hipages, Airtasker and Forbes Advisor, and we’ve worked with many more businesses along the way. 60,000+ people learn AI from us across our socials. Now we help businesses and teams make the move to AI.
Real work out of AI. Not hype.
Every business is feeling the pressure to use AI. Most AI advice is aimed at people who want to tinker. We built The Ai Impact for everyone else: the owner and the team who want AI to save time and money, and have no interest in becoming prompt engineers to get there.
We do not do hype, and we do not sell courses that take months to finish. We train your team on the work they actually do, set AI up inside your business, build the tools that take the repeat work off your plate, and create your content every week, checked by a real person.
Everything we share publicly, the tools, the walkthroughs and the workflows, is the same stuff we use with clients and run our own business on. No theory, no fluff, just what works.
We’re based in Sydney and work with businesses across Australia and around the world, including the US, the UK, Ireland and Europe. If you’re local, we’re happy to meet: AI help in Sydney.
AI Setup Day
New to AI? A day at your Sydney office setting AI up around your real work, with a check-in call after.
See the AI Setup Day→AI training
Already using AI? Hands-on training that gets your team far more from the tools you already pay for.
See AI training→AI setup, tools and agents
Automations, custom tools, dashboards and agents that take work off your plate.
See setup, tools and agents→Ongoing support
Content and social, managing your agents, and a direct line to us.
See content and social support→Real work beats demos
Everyone has access to the same AI. What separates the businesses getting value from it is putting it on real work: the reports, the follow-ups, the content and the jobs your team does every week.
Custom beats generic every time
A template built for everyone works for no one. We build around your business, your tools and your people, and we test on your actual work rather than polished demos.
You choose how involved you are
Some teams want to learn it and run it themselves. Others want it built, or the work delivered and nothing else to think about. All are fine, and none locks you in.
Honest advice beats a sale
If we can’t meaningfully help, we’ll tell you. We’d rather lose the sale than take on work we know won’t land.
A software company replaced its content agency with our help: 4x the output and $100K saved.
The people you’ll actually work with.
We’re not consultants who discovered AI last year. Between us we’ve spent 25+ years running marketing, growth and content inside companies like Hipages, Airtasker and Forbes Advisor, and we’ve spent the last few years building with these tools every day. So we understand the technology and the business problem it has to solve.
Between us we publish on AI to more than 60,000 followers, and everything we know goes into our guides and free skills, so you can see how we think before you spend anything.
Two brothers,
one obsession.
The Ai Impact is run by Stephen and Colm Flanagan, two brothers who have spent their careers in marketing and the last few years deep in AI. We have been in the weeds with it, and we understand both the technology and the business problems it has to solve.
See how we think
before you get in touch.
We share everything, the tools, the systems and the workflows, across all our channels. Follow along to see exactly how we work before you spend a cent.
Tell us what you need help with.
Book a free call, or send us a few details and we’ll reply within 48 hours.