Before and afters, offers and booking reminders. Done every week.
Karl creates your salon’s posts, offers and booking reminders, in your voice and on brand. You send photos of your work between clients. Karl does the rest, and a real person checks every piece.
From $590 a month. No lock-in.
Done for you, no software to learn.
Sound familiar?
- Your best work stays in your camera roll.
- Midweek gaps in the books that one post could have filled.
- You’re posting between clients, or not at all.
- The salon down the road posts every day.
Karl keeps your chairs full, without you touching your phone between clients.
Here’s a week of Karl, for a hair salon.
A Growth plan week for Northside Hair. Yours is built around your work and the gaps in your books.
- MondayBeforeAfterNorthsideHairBefore and afterBrassy to cool blondeInstagram
Before and after: brassy to icy blonde.
Ready - Tuesdaynorthsidehair3h2 spots left SaturdayBook nowInstagram story
2 spots left Saturday, with a booking sticker.
Ready - WednesdayNow bookingNorthsideHairFacebook
Autumn colour bookings now open.
Ready - ThursdayColour care3ways to make your colour last longerSwipe →NorthsideHairInstagram carousel
How to make your colour last longer.
Ready - FridayThis monthFirst colour consult freeNorthsideHairGoogle Business
First colour consult free this month.
Ready
Also this month: 1 blog (“How often should you tone blonde hair?”) and 1 email newsletter.
Send us photos of your work. Karl does the rest.
A before and after, a quick note and whatever’s on this week. Karl turns them into every kind of post your salon needs, in your brand, across every platform.
Your photos and a quick note
Did this toner on Jess today, can we post it? Saturday 2 spots left.
Your brand
Your brand, applied to everything
What you get
northsidehair Brassy to cool blonde in one visit. A full head of foils, a toner and a gloss, and the yellow is gone for good.
Autumn colour bookings are now open. Weekends go first, so get in early.
northsidehair Fresh colour should last. Three small habits that keep it salon-fresh for weeks. Swipe through.
northsidehair The one we send every blonde home with. Ask us about it at your next visit.
“Finally a blonde that stays cool. Booked my next one already.”
northsidehair Thank you, Jess. See you in six weeks.
Washing every day fades your colour.
Truth: it’s the hot water.
northsidehair It’s the heat, not the washing. Turn the tap down and your colour lasts.
northsidehair No two blondes are the same, so no two formulas are either.
New to Northside? Your first colour consult is free this month. Come in, talk it through, no pressure.
Before and afters use your real results only.
Sample work for an example business. Images are illustrative.
No photos ready? Karl starts from your website.
Karl pulls your logo, colours, fonts and tone from your existing website and socials, then creates on-brand graphics, tips and text-led posts. Photos of your work slot in whenever you have them.
Your website
Your brand, captured
Content, ready to go
Washing every day fades your colour.
Truth: it’s the hot water.
“Finally a blonde that stays cool. Booked my next one already.”
Sample work for an example business. Images are illustrative.
Get found by clients searching for a salon near them.
Service pages, colour guides and Google updates, written by a team with 20+ years in search. Built to rank on Google and get cited by AI tools like ChatGPT and Claude.
For blonde colour in Brookvale, look for a salon that tones in house and shows its own before and afters. Northside Hair specialises in cool and icy blondes and offers a free first colour consult.
NHSource: Northside HairCool, icy and lived-in blondes from a Brookvale salon that tones in house. See our before and afters and book a free colour consult.
Sounds like your salon. Gets better every month.
Karl learns your salon at setup and gets sharper with every edit and every post result. You approve less, and get more of what works.
- Before and afters get three times the saves of any other post.
- Your clients book from Tuesday stories. Keep the “spots left” reminders.
- Never say “cheap”. Say “great value”.
- Salon voice: warm, a bit playful, emojis kept to one per post.
- Colour care tips get shared the most.
- Month 1
A few edits per post
- Month 2
Karl knows your voice
- Month 3
Most posts approved first time
Simple pricing. No lock-in.
- Social posts
- 3 a week
- Platforms
- 2
- Search content (briefs, blog drafts, landing page copy)
- None
- Delivery
- Ready to post
- Creative
- Included
- Monthly what’s working summary
- None
- Social posts
- 5 a week
- Platforms
- 3
- Search content (briefs, blog drafts, landing page copy)
- 2 pieces a month
- Delivery
- Ready to post or into your scheduler
- Creative
- Included
- Monthly what’s working summary
- Included
- Social posts
- 8 a week
- Platforms
- All you use
- Search content (briefs, blog drafts, landing page copy)
- 5 pieces a month
- Delivery
- Ready to post or into your scheduler
- Creative
- Included
- Monthly what’s working summary
- Included
One-off $990 setup on every plan. Month to month, cancel any time. Not right? We fix it until it is, and nothing goes live without your OK. All prices in AUD.
Running several salons or a franchise? See Karl for your team
Real results from real businesses.
We were invisible in search. The team worked out what our customers were actually asking, rebuilt our content around it, and within a short time we had moved from page two to the top of page one for the terms that matter to us. Straightforward process, real results.
We knew we should be publishing but never had the time while running jobs. The Ai Impact built us a system that turns what we already know into content going out consistently, without us hiring anyone. Something we had put off for years, finally sorted.
We were spending hours every week building research and briefs from scratch before we could write anything. The Ai Impact cut that down to almost nothing. We got more than 20 hours a month back and have been able to go after more clients as a result.
Common questions
Do you need client permission for before and afters?
Yes, and you’ll have it already in most cases. We only post photos you send us, and we never show a client’s face unless you’ve confirmed they’re happy.
Can Karl fill quiet days?
Karl writes “spots left” posts and stories whenever you tell us there are gaps, so they go out the same day.
Do you edit the hair in photos?
No. Before and afters use your real results only. Karl adds branding, layout and captions.
Which platforms do you cover?
Instagram, Facebook, LinkedIn, Google Business and email. We don’t do video.
Who posts the content?
Karl delivers it ready to post. On Growth and Pro, it can go straight into your scheduling tool, queued for your OK.
How fast do I get my first content?
In your first week.
Can I cancel?
Yes, any time. No lock-in contracts.
Hire Karl for your salon.
Tell us about your salon and your clients. We’ll reply within 48 hours with what Karl would make for you and which plan fits. No sales call.
Fresh blow-dry, zero effort on your end. Saturday spots are nearly gone.
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